eBay Partner Network – Affiliates Need Content

September 5, 2008 by Scott Pooler · 1 Comment 

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eBay Partner Network Tips from The Source

The eBay Partner Network is the new affiliate manager of eBay. And the eBay Partner Network blog is up and running providing eBay network affiliates with timely information about how to optimize their affiliate sites and drive quality traffic to eBay.

Apparently eBay has determined that a great deal of the traffic which was derived from Commission Junction affiliates prior to the switch to the eBay Partner network was of low quality. To eBay this is an issue because if a buyer is driven to the site from a link or a page totally unrelated to eBay or any product on eBay to which the buyer had no intention or interest in when they clicked an eBay affiliate link. Obviously people who follow links such as those described above will not be engaged or interested in buying anything and simply click back off the site. Read more

Popularity: 97% [?]

eBay & Beyond Internet Radio Show – Guest Co-Host Scott Pooler

March 6, 2008 by Scott Pooler · 2 Comments 

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Dave White of the widely listened to Internet Radio show "eBay & Beyond Basics to Business" called my office recently and asked if I would like to not just be a guest but to co-host a segment of his radio show. Of course I agreed!

I have listened to Dave's eBay show for quite some time now. The great thing about it is that Dave does not stick with the "talking points" of eBay. Of Course he is a big supporter of eBay and does not spend his days finding ways to gripe and complain about eBay, but he also "calls em like he sees em". Dave has been at the forefront of breaking stories recently with his show and blog and I feel as though it is a real honor to be asked to join him behind the mic.

Internet Auction News Radio

The Title of the show is "eBay & Beyond, Basics to Business" and that sums up a lot of stuff. I think Dave is wanting my perspective added to the show because I have sought out the "Beyond" end of the spectrum when it comes to eBay and eCommerce. The show's listeners want to learn more about outside sources of revenue, exposure, and income which go beyond just eBay sales. Frankly I am glad to help and believe that more eBay sellers should look outside the big box that is eBay into the rest of the Internet world. There are so many opportunities and interesting ideas available to online retailers. I sometimes forget how myopic the eBay world can be, once you are in the eBay universe you sometimes forget there is a whole other solar system out there.

Neither Dave White or I would ever say that abandoning eBay would be a wise business decision. There are still too many advantages to having an eBay channel set up for your business. Fee hikes, feedback changes, DSR levels, all do not outweigh the real measureable expeosure gained via eBay sales. If a company were to simply look at eBay sales as an advertising budget decision, then they would be looking at the lost cost per sale advertising campaign in the world.

But I digress, this story is about Dave White and his great radio show and how I hope to add value for the listeners with honest answers to questions about blogging, web 2.0, web 3.D and more.

The show is broadcast live every Saturday between 10:00 AM and Noon. The beauty of the Internet is that after that time you can join the show in a continuous loop 24 hours a day from anywhere in the world just by following the same link:

Radio Button - Listen Now

Show Goal: provide honest, fair and independent information and training to eBay and internet marketers.

Dave at the Mic
David White host of eBay and Beyond: Basics to Business
David has been selling on eBay and the internet for over 10 years. In 2000 he was invited to teach at eBay University, instructing thousands all over the US how to buy and sell on eBay for almost 2 years. David also runs his own consulting business, assisting individuals as well as businesses establish and grow their internet business. David has sold over 20,000 items on the internet and continues to conduct educational programs for internet marketers.

Popularity: 13% [?]

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