Get an idea, buy a domain name, build a website and the money flows… Right?
June 6, 2009 by Scott Pooler · 1 Comment
Internet Business and Internet Marketing, it all sounds so interesting and easy…
Get an idea, buy a domain name, build a website and the money flows… 
Right?
Maybe…
If the idea is right, the research is sound, the website is optimized and the effort is complete. Building an Internet business is no less difficult than starting a traditional brick and mortar retail or wholesale business.
Don’t let anyone tell you different!
Lets look at the second step most people take when entering the Internet business world – Buying a Domain Name.
Domain Names – How Much Are They Worth? Read more
Vendio Platform Review – The Answer for eCommerce?
May 16, 2009 by Scott Pooler · 1 Comment
From the very first day of my involvement within the eCommerce world, the holy grail of selling online included offering product on multiple venues yet managing that inventory from one central location or software package. Personally I have worked towards that goal for several years, working with developers and designers who had greater resources than my own and trying to convince them of the need for an entry level multi- channel solution. It’s always nice to know you had the right idea all along, even if someone else implements it before you do.
What the company has to say about it’s new eCommerce solution:
The Vendio Platform is a complete eCommerce solution that includes a robust, feature-rich online store as well as item, order and customer management – all for free. It doesn’t matter whether a merchant sells 10 or 10,000 items in their Vendio store – they pay no web hosting fees, imaging hosting fees, listing fees or success fees. There is no catch. No gimmicks. Read more
Bonanzle Blog Team – A Great Way To Drive Traffic!
October 30, 2008 by Scott Pooler · Leave a Comment
The Bonanzle Blog Team has been born!
What is a Blog Team, you ask?
It is a term we just dreamed up for the enthusiastic members of
Bonanzle who want to promote both the site and their own Bonanzle items in their Bonanzle Booths.
Many Bonanzle sellers have jumped at the chance to promote the site around the Internet in whatever spare time they happen to have. These members are part of the Bonanzle Action Team, they post comments and links on friendly blogs and discussion boards all over the Internet.
We thought, why not take some of that time and devote it to your own website? But many Bonanzle sellers do not have websites, what to do?
iBusinessLogic.com created a special website development deal for Bonanzle members. The idea is to create multiple off Bonanzle websites with blog capabilities and feed those sites with the stock the Bonanzle members already have in their individual Bonanzle Booths. In essence, each Bonanzle seller who becomes a Bonanzle Blog Team member will concentrate on creating content about what what they know, what they sell, what they are experts about in thier own space on the Internet. This content generation will draw in traffic looking for each persons individual content. That traffic will then be funneled back to Bonanzle through each Blog Team members Bonanzle Booth.
Sounds simple, and it is…
Those who choose to invest in their business will reap the highest rewards, but overall every seller on Bonanzle will benefit from the increased traffic and page rank all of these outside websites will transfer to the main site. We have Two New members just today and I will personally help them set up their new websites and blogs.
Why not check out the website blog offer made to Bonanzle members either o the BusinessLogic.com/blog or over at Bonanzle in the Services Discussion Forum (if you are a member).
Below is an example of the Bonanzle product feed we would insert in these off Bonanzle - member websites. This “feed” consists of live items in our own Bonanzle Booth. Click on any item and you will be taken directly to our booth where the transaction can be completed if you choose to purchase one of these items.
Bonanzle is a very efficient and easy shopping cart system with features which would be very hard to duplicate at such a low cost. From social marketing features, easy item insertion, free photo hosting, and multiple methods of payment (Google Checkout or PayPal or Both, plus all forms of Paper payments). Bonanzle in effect is a low cost, high efficiency selling machine which simply needs a traffic feed.
We think each booth owner can create that traffic with good content!
Bonanzle Booth Feed:
Product Sellers Seminar – Speaker List – Free Education – ONLINE
September 15, 2008 by Scott Pooler · 3 Comments
Learning about online sales is a ever more involved and challenging task. Where to go, what to read, who to listen to and the ever important How much does it cost?
We are all familiar with the numerous seminars and trade shows held around the country. Some with low registration fees and others with seemingly outrageous up front attendance fees which eliminate all but the most serious attendees. Add other expenses to the registration costs like hotel, airfare, gasoline, food and the costs of attending even the most modest of seminars begin to intimidate would be Internet marketers.
What to do, if you want to learn, but you don’t want to spend?
Well, how about a free 3 day conference which provides experts from around the world – For Free? Read more
Client – Annies Costumes You Tube Video Marketing Costumes 2008
September 6, 2008 by Scott Pooler · Leave a Comment
Annies Costumes is a star client of iBusinessLogic.com and a very innovative client at that! In addition to the introduction of our custom designed eBay Store front powered by Frooition and redesgning the Annie’s Costumes website, they also created this fantastic You Tube video showcasing the best costumes of 2008: Annies Costumes 2008
eBay Partner Network – Affiliates Need Content
September 5, 2008 by Scott Pooler · 1 Comment
eBay Partner Network Tips from The Source
The eBay Partner Network is the new affiliate manager of eBay. And the eBay Partner Network blog is up and running providing eBay network affiliates with timely information about how to optimize their affiliate sites and drive quality traffic to eBay.

Apparently eBay has determined that a great deal of the traffic which was derived from Commission Junction affiliates prior to the switch to the eBay Partner network was of low quality. To eBay this is an issue because if a buyer is driven to the site from a link or a page totally unrelated to eBay or any product on eBay to which the buyer had no intention or interest in when they clicked an eBay affiliate link. Obviously people who follow links such as those described above will not be engaged or interested in buying anything and simply click back off the site. Read more
Chrysler Joins GM on eBay – Will Local Car Dealers Be Affected? How to Compete WIth the Big Guys
June 14, 2008 by Scott Pooler · 1 Comment
Chrysler has reached a partnership with eBay to market over 15,000 of its dealers certified pre-owned vehicles.
Chrysler, Jeep and Dodge brands will be initially offered on the eBay Motors site. One could wonder how long it will be before dealers entire inventory of used cars will be included in the deal?
The announced agreement follows General Motors stunning coo last February to list all of its dealers inventory of certified pre-owned cars from over 3,900 GM dealers on eBay.
GM said on Thursday that its listings are now live on eBay.
As a small non-affiliated used car dealer competing in this Internet landscape has become more important than ever. Initially it was the small local dealers who utilized online selling through places like eBay. Now the big three are doing more than looking at these small local dealers successes, they are joining the fray in a big way.
Chrysler’s eBay showroom presents consumers a view of its used vehicles within their local area within a classified listings format. eBay motors is not just for bidding on used car auctions anymore.
Chrysler’s certified pre-owned vehicles cover models from 2003 to 2008 with less than 65,000 miles and are reconditioned to meet the automaker’s standards. They carry an eight-year, or 80,000-mile powertrain warranty, roadside assistance and rental car allowances. A great deal if your shopping for a used car…
Chrysler sold more than 122,000 certified used cars in 2007, up 5 percent from a year earlier. With this announcement and eBay affiliation the used car sales should grow at a higher rate. The auto company’s used car sales are up 8 percent so far this year, new vehicle sales have dropped more than 20 percent in the same time frame.
How will local non-affiliated dealers compete with the likes of GM & Chrysler?
The entire U.S. auto industry has been hit hard by reduced demand for gas-guzzling trucks and SUVs. Finding new and innovative ways to market used vehicles is a key to economic survival. Check out All Business Auctions Auto Dealer programs on our main website, we have some very interesting programs designed to equip local dealerships with an eBay “storefront” which will engage the buying public more than simply listing a vehicle in the middle of hundreds of thousands of Chrysler or GM certified used cars.
About 43 million used vehicles were sold in the United States last year, well over double the 16.2 million new vehicles sold. Used car profit margins are also generally better than they are for new vehicles. eBay is a good place to be for small used car dealers. The big car makers are trying to help thier dealers survive with these eBay deals. Small dealers have an edge and if they want to keep that edge we suggest investing in online and eBay marketing programs.
Dealer Blogs Part of the future of used car marketing?
A dealer blog could be a very effective method of lead generation. Under utilized until now but certainly an area to explore for any dealer of used vehicles. A blog will outperform any web 1.0 static or flash website when it is measured head to head in terms of traffic generation. Enticing the buying consumers interest is the name of the game and on the Internet, pure content is king. Blogs are ideally suited to tell the story of a dealership.
Ideas for blog development at an auto dealership include:
- Meet the sales manager – Special articles from the sales manager about his job, his family, his time selling cars and why it is important to buy from an honest dealer.
- Owners Corner – the dealership owner is usually the face of the organization – give him a voice as well
- Service Managers Shop – Open up the world of service to the consumer, let them know the many reasons why the best service is found at the best equipped dealer service organizations.
- Car of the Day or Car of the Week – Pick a car of the day or week and completely describe the features of that car. Photos, video, and text… Attract buyers with information.
If your local dealership is
searching for innovative ways to compete in this new Internet sales
landscape give the good people at All Business Auctions and iBusinessLogic.com a call, new web 2.0 methods of lead generation like social media marketing blogs and websites are our specialty.
Scott Pooler – CEO iBusinessLogic Corporation
Tags: chrysler, ebay, car dealer, used cars, social media marketing, auto dealer ebay store, auto sales on the internet,
eBay Five Star Service Banner – Logo Free for readers of the ABA/Blog or Trading Assistant Journal
May 30, 2008 by Scott Pooler · 1 Comment

Free for Readers of this Blog and The Trading Assistant Journal
We asked our design team at iBusinessLogic to create this five star service eBay customer service for our own eBay Store because rather than plant negative ideas or images in our customers minds about feedback on eBay, we would rather have them thinking about the 5 Star DSR ratings we hope to earn on each and every transaction.
As a service to our clients and our readers we would like to offer this logo to eqach and every one who sells on eBay for your use under a creative commons license. This means you can use it, as long as you refer back to us when asked where you the logo came from. The logo is hosted on our Flickr account and the code is available there, but we will paste the actual code in a box below.
Please use this free 5 Star eBay customer service logo for all of your listings! (remember – you will have to remove any links from your eBay listings before the end of next month).
Contact us if you are in need of web, blog, eBay Stores or graphics design…
Code – 300 x 146:
<a href=”http://www.flickr.com/photos/spooler/2534765377/” mce_href=”http://www.flickr.com/photos/spooler/2534765377/” title=”fivestar by All Business Auctions, on Flickr”><img src=”http://farm4.static.flickr.com/3087/2534765377_70b4ae5f9b_o.jpg” mce_src=”http://farm4.static.flickr.com/3087/2534765377_70b4ae5f9b_o.jpg” width=”300″ height=”146″ alt=”fivestar” /></a>
Link – 300 x 146
http://farm4.static.flickr.com/3087/2534765377_70b4ae5f9b_o.jpg
Code: 240 x 117
<a href=”http://www.flickr.com/photos/spooler/2534765377/” mce_href=”http://www.flickr.com/photos/spooler/2534765377/” title=”fivestar by All Business Auctions, on Flickr”><img src=”http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_m.jpg” mce_src=”http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_m.jpg” width=”240″ height=”117″ alt=”fivestar” /></a>
Link: 240 x 117
http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_m.jpg
Code: Thumbnail
<a href=”http://www.flickr.com/photos/spooler/2534765377/” mce_href=”http://www.flickr.com/photos/spooler/2534765377/” title=”fivestar by All Business Auctions, on Flickr”><img src=”http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_t.jpg” mce_src=”http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_t.jpg” width=”100″ height=”49″ alt=”fivestar” /></a>
Link: Thumbnail
http://farm4.static.flickr.com/3087/2534765377_713d2c66cd_t.jpg
Consignment Pal Launches New Directory of Resale Businesses – Press Release
May 28, 2008 by Scott Pooler · 1 Comment
Consignment Pal Launches New Directory of Resale Businesses
Making it easier than ever to buy, sell, consign, or donate items.
Marketing your resale business just got easier with the launch of a new online nationwide directory of all types of resale stores. Create a free customized business profile and reach a wider audience today!
Read More Here
SAN ANTONIO, TX May 28, 2008 — Today Consignment Pal (CP) released a new online national business directory of consignment stores, resale stores, antique stores, eBay Trading Assistants, eBay drop off stores, art galleries, business liquidators, non profit stores, and e-commerce websites at www.consignmentpal.com. The Consignment Pal Directory features specialized search options by business name, state, zip code, and distance.
The new CP Directory affords both business owners and resale buyers and sellers unparalleled convenience as compared to existing resale directories. Business owners enjoy a personal profile in which they can list their specialties, upload images, post articles, link to their website, and much more. For instance, Consignment Pal founder Linda Miller says, “I’m excited about our new feature that allows eBay sellers to showcase five active eBay listings on their profiles.” All business profiles include an interactive map to easily locate businesses. Additionally, CP works to protect business owners from email spam. Users can email business owners directly from the business profiles with the click of an icon, which in conjunction with a security code, ensures that business owners only receive emails from legitimate customers. Read more
Blog Profile – New Business Website/Blog Gets it’s Start With iBusinessLogic
May 20, 2008 by Scott Pooler · 4 Comments
I received a call the other day from the son of a nearly lifelong (at least it seems like a long time) friend of mine.
My friends son, Keith Bloemendaal is the sales manager of a local fence building contractor company in Raleigh Durham, North Carolina.
Carolina Custom Fences builds high quality custom fences and they are proud of the fact that they have some of the best installers in the area.
Keith Bloemendaal called iBusinessLogic to ask our opinion of the current Carolina Custom Fences website (follow the link above).
As you can see, the current website is a bit bland and really does not engage the public. This is web 1.0 at its best and is about 6-8 years out of date for website design. The owner of the company, Scott, did the best job he could with the tools his web builder gave him, but the results just do not compare with the state of the art today. Read more









