As Was Conference & All Business Auctions Recruit Ten Golden Rules Jay Berkowitz for eBay Social Networking Keynote

As you may know from my previous post about TAWC (The As Was Conference in Orlando) Debbie Levitt of As Was asked me to discuss adding eBay consignment to any business at the conference based on my consignment background and history with drop store operations, franchising and our publication of the Trading Assistant Journal.

Debbie also wanted to bring in a focus on social marketing via networks such as Facebook, Linked In, and Second Life among others.  Debbie actually asked my opinion of who she should ask to speak at the conference about these cutting edge marketing topics.

My first thought was of Jay Berkowitz CEO of Ten Golden Rules an Internet marketing professional with former employers on his resume such as Coca-Cola, McDonalds, AT&T, Sprint & e-Diets.com .

Jay broadcasts a very successful and informative marketing podcast on i-tunes called the Ten Golden Rules of Internet Marketing. I thought he would be the perfect choice to introduce these types of new marketing opportunities to the eBay culture.  Debbie asked me for the introduction after I gave her a short review of Jay’s considerable qualifications.

I called Jay and introduced him to the As Was Conference and briefly covered the goals of the conference.  Jay was more than gracious in making time for our conference in his very cramped February speaking schedule.  Debbie was very pleased to offer Jay the Keynote speech to end the conference on Saturday March 1, 2008.

The Ten Golden Rules Podcast and Jay Berkowitz featured an Interview with Debbie Levitt of As Was in episode 19 available on i-tunes or directly from the Ten Golden Rules website.  I will also add that both Jay and Debbie were very gracious on the Podcast in mentioning my contribution towards bringing Jay to speak at TAWC… Thanks for the honorable mention Jay and Debbie!

Check out the podcast and sign up for The As Was Conference – You will learn more at this conference than you could possibly imagine. It’s not too late to join Debbie, Jay & I along with numerous other eBay and Internet Marketing specialists at the conference at Disney World Yacht Club Resort.

See You There!

Scott Pooler